1. Name: LaToya Joy Westbrooks, Co-Founder & Owner

2. Company name: POSH Agency, LLC

3. Location (City, State): New York, NY

4. Year Company Was Started: March 2010

5. Website Address/Social Media Handles for Twitter And/Or Instagram

Website: www.POSHAgencyNYC.com

Facebook: POSH Agency, LLC

Twitter: poshagencynyc

Instagram: poshagency

6. In 2 sentences what does your company do/brand represent?

POSH Agency, LLC is a boutique firm geared towards servicing a sophisticated clientele. We provide high-quality and customized lifestyle enhancing opportunities. POSH designs and executes unique social experiences, breathing new life into the Event Planning Industry.

7. Pro of being the face of your own brand?

Being the face of my own brand allows the company to develop a tangible personality 

and to be relatable to our clients. Consumers love doing business with people and companies they can relate to

8. Con of being face of own brand?

When the face of the business changes, say a new hire or someone relocating (which was the case when one

of our partners moved to Switzerland) you have to learn how to adapt in order to stay true to the brand and 

retain your clients. 

9. Mental Mentors (up to 3, Who inspires you?)

Michelle Obama, Oprah Winfrey and Warren Buffet

10. Inspirational quote that speaks to your business acumen:

 “There are 3 types of people in this world: those who make the rules, those who 

 follow the rules, and those who redefine the rules.”- Bill Cosby

 11. How does the mission of Nomadness (living a life without boundaries, both literally and figuratively) fall in line with steps you have taken building your brand?

Sometimes, you have to step out on faith and just go with the flow. No matter how much planning you do 

before a trip something unexpectedly will come up. The same thing happens in business, I’ve learned this 

while building my brand.