I definitely snagged this from the homie, fellow blogger Lanae over at TheComplexMedia.com

This is what I'm talking about! The artists have to be an integral part of the branding and the experience! Now a days it takes more than to just have something that's hot. Give the people, your consumers, your fans, an experience that they want to come back to.

All I'm saying is.......keep your eyes on the DRT•BG brand. I said it! Keep creating!

Check this spot out in Paris, if you can.

22 Boulevard de Sébastopol
75004 Paris